March 29, 2012

LXV ~ What’s in a Name?

"What's in a name? That which we call LXV
By any other name would taste (and smell) as sweet."

Introducing LXV, an artisanal California wine inspired by the 64 arts of KamaSutra.

In the 3rd Century AD, the great Indian sage, Vatsyayana composed KamaSutra for the greater purpose of making art and love to complement each other. Soft silks, velvety feelings, aromatic foods, luxury perfumes, dance, music and even magic & sorcery (yes!) made the art of lovemaking more divine.

LXV is an invitation to dip your toes in these arts of KamaSutra and savor the sensations, letting the arts and wine reveal your inner secret... the 65th Sutra.

LXV urges you to indulge in these arts. Challenge your beliefs about what you can and can’t do. Look through a different lens. A world of beauty, artistry and passion awaits you, if you open yourself up.

But what else is in a name?

Love at first sight. Sensuality and love undeniably and beautifully incorporate this sense. We are visual creatures and it is for this reason LXV visualized its name. LXV aims to bring the ‘X’ factor in L-U-V.

Give in. Dare to be uncomfortable, just for a little while. Give in to intimacy. Give in to love.

LXV... in honor of the divine sensuality in you.

About LXV : LXV is a wine inspired by the exotic arts of India. The style of the wine is at once classic and contemporary, showcasing the uniqueness of Paso Robles wines. Every release of LXV showcases a small-lot, hand crafted, luxury wine inspired by a particular art of Kama Sutra. We invite inspirational winemakers and artists to share their philosophies on wine, art and sensuality, through images, interviews, events, and by curating their work. As such, LXV is a collective philosophy of indulging your senses and inspiring the inner sensuality in you.