4th Annual Cab Franc Masters: Sun Dec 6th, 2026
An immersive day in Paso Robles — expert-led seminars, global tastings, culinary pairings, and a grand showcase of 25+ Paso Cabernet Francs.
10:00 AM – 11:00 AM · Tasting Seminar
"World of Franc: Global Expressions"
Sam Schmitt · Chief Education Officer, Central Coast School of Wine
Explore Cabernet Franc across the globe — from its Loire Valley homeland to Paso Robles and beyond. A guided comparative tasting led by expert panelists illuminating how terroir and winemaking philosophy shape this extraordinary grape.
11:15 AM – 12:15 PM · Food & Wine Pairing Seminar
"The Versatile Franc: Exploring Cab Franc's Culinary Range"
Wes Hagen · Food and Wine Pairing, Allan Hancock College
Discover how Cab Franc's natural acidity, silky tannins, and aromatic complexity make it one of the most food-friendly varietals in the world — through a series of thoughtfully curated pairings.
12:30 PM – 3:00 PM · Grand Tasting
"Cab Franc Immersion: A Grand Tasting with Curated Pairings"
The grand finale — taste through 25+ Paso Robles wineries pouring their finest Cabernet Francs alongside artisanal food pairings. Mingle with winemakers, explore the breadth of the appellation, and celebrate the grape.
Tickets
Grand Tasting Only · $85Grand Tasting & food pairings · 12:30 PM – 3:00 PM
Day Pass — All Inclusive · $125All seminars + Grand Tasting · 10:00 AM – 3:00 PM
Partner With Cab Franc Masters
Put your wine in front of the room at Paso Robles' premier Cabernet Franc event
Premier Placement
A featured pour station in the Grand Tasting hall, prominently positioned where the crowd flows — not tucked in a corner.
Event-Wide Branding
Your logo on the event website, all promotional e-blasts, printed program, and signage throughout the venue.
Social Media Spotlight
Dedicated features across @cabfrancmasters social channels in the weeks leading up to and following the event.
Seminar Consideration
Priority opportunity to pour your wines in the educational seminars alongside regional experts and a focused, engaged audience.
Cab Franc Masters draws 150+ attendees — serious enthusiasts, collectors, wine club members, and regional media — who came specifically to discover exceptional Cabernet Franc. No noise. Just your wine, in front of the right people.
Gallery
Check our gallery from the recent events